Apr 11, 2008
<p><strong>Live Production Swings Into Nokia Theatre L.A. LIVE in Los Angeles Saturday, July 19 and Sunday, July 20</strong></p> <p><strong>Tickets Go On Sale This Sunday, April 13 at 10:00 AM</strong></p> <p>Los Angeles, CA - April 11, 2008 - Nickelodeon announced that the national touring production of Go, Diego, Go Live! The Great Jaguar Rescue presented by State Farm&reg; will come to Nokia Theatre L.A. LIVE on Saturday, July 19 and Sunday, July 20 for two performances each day (10:30 am, 2:00 PM). Tickets go on sale this Sunday, April 13 at 10:00 am and can be purchased through Fans can visit to look for additional local market tour dates and to buy tickets.</p> <p>Jesse Carrion has been cast in the lead role of kids' favorite adventurer, Diego. Jesse earned his B.A. in Acting from the UCLA Theater and Film Department. His most recent acting credits include the 2007 national touring production of RENT and the original play The Lockdown Club at the Stella Adler Theater in Los Angeles.</p> <p>&#34;We're excited to continue last year's successful run with the second leg of the Go, Diego, Go Live! Tour,&#34; said Stuart Rosenstein, Senior Vice President, Resorts and Theatricals, Nickelodeon Recreation. &#34;In 2007, more than 600,000 kids and parents attended the live adventure and we look forward to bringing the Diego tour to more than 40 markets across the USA and Canada and providing families with a truly memorable, interactive performance experience.&#34;</p> <p>The live-action stage show, Go, Diego, Go Live!, follows Diego, his sister Alicia and cousin Dora on an action-packed, special mission to get Baby Jaguar's growl back from the Bobos. Every child in the audience gets a jaguar mask to help on the interactive adventure to rescue animals, navigate through the rainforest and pass a giant waterfall to get to the Animal Carnivale. Featuring the familiar songs and characters from the award-winning Nick Jr. television show that fans have come to love, this live-action theatrical will take preschoolers on a high-stakes journey inspired by the rich environments of Latin America and by the animals that make their homes in those habitats.</p> <p>Go, Diego, Go Live! The Great Jaguar Rescue comes on the heels of Nickelodeon Recreation and Live Nation's most recent project, Dora the Explorer Live!, which sold close to three million tickets during its domestic run and was the highest grossing project to-date for the Nickelodeon/Live Nation partnership. Dora the Explorer Live! first debuted at Radio City Music Hall in 2003 to sold-out audiences and broke box office records for a live family show run. Based on the hit Nick Jr. series, Dora the Explorer, the show experienced continued success at Radio City through 2006, recently wrapped its third touring season, and made its debut in Europe in August 2006.</p> <p>State Farm will serve as the title sponsor of the Go, Diego, Go Live! Tour.</p> <p>In Fall 2005, Nick Jr. spun off Dora the Explorer's wildly popular cousin Diego into his own action-adventure series with the animated preschool show Go, Diego, Go! Currently in its second season, the series airs at 9:30 a.m. and 12:30 p.m. (ET/PT) weekdays on Nick Jr. In each episode, Diego receives a call for help at his Animal Rescue Center in the rainforest. With help from his friends, high-tech gadgets and viewers at home, Diego identifies and locates the animal in trouble and the adventure begins. Diego is joined by his 11-year-old sister Alicia, a computer whiz who is also bilingual, and Baby Jaguar, the animal closest to Diego's heart. The animals on Go, Diego, Go! are indigenous to Latin America and are seen in their authentic habitat, with featured animals including the chinchilla, sloth and condor. Every animal on the series is researched and its traits authenticated by science education consultant Mario Castellanos, Project Director of Science Outreach for the Smithsonian National Zoological Park.</p> <p><strong>About the Nokia Theatre L.A. LIVE</strong> Nokia Theatre L.A. LIVE--Los Angeles' new state-of-the-art 7100-seat venue located across the street from STAPLES Center--opened October 18, 2007 with six sold-out concerts starring the Eagles and Dixie Chicks. Since its opening, the Theatre has hosted artists including Neil Young, Mary J. Blige, Bjork, Tool, Tori Amos John Fogerty, Enrique Iglesias and Anita Baker as well as the &#34;American Music Awards.&#34; The venue is destined to become the preferred indoor venue for performers and fans alike, offering guests mid-sized intimacy, with no seat further from the stage than 220 feet, exceptional comfort and amenities never before experienced by guests at similar theatres. Nokia Theatre L.A. LIVE is the centerpiece of L.A. LIVE, a 4 million sq. ft./$2.5 billion downtown Los Angeles Sports, residential and entertainment district adjacent to STAPLES Center and the Los Angeles Convention Center that is currently being developed.</p> <p><strong>About Nickelodeon</strong> Nickelodeon Recreation is one of the leading producers of top quality theatrical and touring shows for kids and their families. Strategically leveraging Nickelodeon's hits into high quality Broadway level stage productions that tour both domestically and in international markets, the division has executive produced 14 unique multimillion dollar theatrical stage productions that have grossed in excess of 100 million dollars in tickets sales.</p> <p>Nick Jr. is a specially designed programming block airing on Nickelodeon weekdays from 9 a.m. - 2:00 p.m. (ET/PT). Completely dedicated to preschoolers ages 2-5, Nick Jr.'s Emmy, Peabody and Parents' Choice Award-winning programs are curriculum based, fun and commercial free. At Nick Jr., kids play to learn with innovative, original shows created just for them.</p> <p>Nickelodeon, in its 28th year, is the number-one entertainment brand for kids. It has built a diverse, global business by putting kids first in everything it does. The company includes television programming and production in the United States and around the world, plus consumer products, online, recreation, books, magazines and feature films. Nickelodeon's U.S. television network is seen in more than 96 million households and has been the number-one-rated basic cable network for more than 13 consecutive years. Nickelodeon and all related titles, characters and logos are trademarks of Viacom Inc. (NYSE: VIA, VIA.B)</p>